We designed the brand identity and packaging for House of Vaarasa, an ethnic Indian label dedicated to reviving the Indian textile market. We crafted the logo to preserve the essence and beauty of the Devanagari script, allowing it to flow in a way that reflects the textiles. The brand colors were inspired by traditional Indian hues, such as tika and gerua, to keep the traditional spirit of the brand alive. Overall, the packaging features deep colors combined with gold details to enhance and complement the product wrapped within.